Press Release Templates
Grosse Boîte
2012
Role
- Template graphic design
- Template development (Mailchimp, HTML, CSS)
Context
Grosse Boîte, a reputed Montreal record label, wanted to use a newsletter template designed for press releases, with one specifically for the release of new albums.
Challenges
- Display a large amount of information in a narrow space
- Make the template easily usable for non-technical people
Features
- Customizable and re-usable template: Template designed for the Mailchimp platform to make each newsletter issue customizable
- Simple layout: The layout's simplicity prevents modification of the layout while allowing the template to adapt to the client's various uses
- Information highlighting: A space has been allowed for each information type and their location has been determined by their importance level in order to display a large quantity of information without overloading the layout