Images

  • Press Release Templates, Grosse Boîte, Image #1 [mobile]
  • Press Release Templates, Grosse Boîte, Image #2 [mobile]

Press Release Templates

Grosse Boîte

2012

Role

  • Template graphic design
  • Template development (Mailchimp, HTML, CSS)

Context

Grosse Boîte, a reputed Montreal record label, wanted to use a newsletter template designed for press releases, with one specifically for the release of new albums.

Challenges

  • Display a large amount of information in a narrow space
  • Make the template easily usable for non-technical people

Features

  • Customizable and re-usable template: Template designed for the Mailchimp platform to make each newsletter issue customizable
  • Simple layout: The layout's simplicity prevents modification of the layout while allowing the template to adapt to the client's various uses
  • Information highlighting: A space has been allowed for each information type and their location has been determined by their importance level in order to display a large quantity of information without overloading the layout